On this site you can find out more about the benefits of keeping your child rear facing for longer.

Did you know?

Government advice to turn your child forward facing at 9 months is putting their life at risk. In other European countries, children stay rear facing until they are 4 years old, and the new US recommendation is 2 years old.

British child seat manufacturers are refusing to sell their safest products in the UK because they've decided that British parents don't want them. They export the seats to Scandinavia but will not make them available here.

Rear facing group 1 seats are 5 times safer in a frontal collision. They protect the neck and head by distributing the force along the back of the seat and are much more effective at protecting internal organs.


Did you know that children younger than 4 years old
are safer if they travel rear facing in the car?

Are you confused about when to turn your child forward facing in the car? Different shops and websites give different advice and it can be hard to know what to do. Did you know that children younger than 4–5 years old are safer if they travel rear facing in the car? In Scandinavia, children are not turned forward until they have reached at least 4 years old and weigh more than 25kg(55lbs). This website has been set up to explore the facts about rear and forward facing car seats. Hopefully you will find it useful.

The safest seats are not available in the UK

Did you know that companies such as Britax and Graco market different products in different countries? In other countries, they are keen to promote rear facing car seats as the safest way for children to travel. In the UK, there is no such promotion and the rear facing seats manufactured by these companies are not available. In addition, all current UK government advice is that children should be placed in front facing car seats at approximately 9 months of age. This is significantly earlier than is advised in many other countries including the USA, Sweden, Norway, Finland and Denmark.

We believe that it is vital that parents in the UK are given access to the evidence which shows that the safest way for children to travel is rear facing for as long as possible. Britax, Graco and many other companies manufacture rear facing seats which are designed for children up to 4 years of age but will not make them commercially available in the UK

You can help us turn things around

We invite you to read the information on this site and, if you find it as convincing as we have, contact your local suppliers, car seat manufacturers and MPs and demand that parents in the UK are given the same access to rear facing car seats as those in other countries